Compensation Disclosure

I didn't start coffeeblog with a view to make money, far from it in fact! 

I started coffeeblog.co.uk totally as a hobby, hoping that it would help me to discover more about and to become more immersed in, the world of speciality coffee. 

It's certainly done that, but over the years I became more & more passionate coffee, and it became my goal to be able to do this as my full time gig, rather than just doing it as a hobby, evenings and weekends. This of course meant finding a way to develop an income from the blog. Thankfully, I achieved that goal a couple of years ago, and I earn my living via the blog, and also now also via my YouTube Channel, and via cworks.co.uk

This has never been a commercial blog, I've never written sponsored posts, I've never sold ad space, because I find these to be annoying distractions when I'm consuming enjoyable content, and I don't want to subject my readers to that. 

So the way that I decided to make an income with the blog, is via affiliate marketing,  done in a very specific way so that it does not, ever, impact on the content I'm writing in any way.

The way I do this, is that when I'm writing a review of a product or service, firstly, I only write true user reviews. I'll only review something I've used for some time and therefore feel qualified to share my experience with.

While many “reviews” are nothing more than thinly disguised straight out marketing content often written by folk who've never even touched the product or service in question, my reviews are 100% my genuine opinion after experiencing the product or service I'm talking about, and if you've read a few of my reviews, you'll know this is the case. 

Secondly, in most cases (unless I already have an affiliate relationship with a supplier or manufacturer and they launch a new product) I write the review first, and then later if that review is gaining traffic, I'll investigate to see if there's a way I can plug income into that review.

Many of the reviews I've written have no direct monetisation simply because I've written the review and later looked for an opportunity, but either couldn't find a supplier who has an affiliate program that I'd be happy to work with.

When I'm reviewing coffee subscriptions for example, the way I usually do these is that I become a customer of a new subscription, I then review it, and if I'm genuinely impressed with the product and service, I'll then get in touch with the subscription firm and see if they'll pay me a commission for sending new customers their way, rather than sending people their way for free. Yes subscription firms could just take the free traffic, some do, but the smarter ones realise that if I'm earning from a review, I'm going to put more effort into marketing that review both internally and externally.

Currently, I have a small number of direct affiliate relationships with specific companies, I'm also an affiliate of Amazon associates and the eBay partners network.

Some products I use have been sent to me, although in most cases, especially when it comes to equipment, this is only on loan for review purposes, and is either sent back after, or given away to a reader via a giveaway.

With that said, here are a few disclosure statements:

coffeeblog.co.uk is a participant in the Amazon EU Associates Programme, an affiliate advertising programme designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.co.uk.

coffeeblog.co.uk is a participant of the eBay partner network, and may earn commissions and / or advertising fees by linking to eBay.

coffeeblog.co.uk may share links to products which will result in some form of financial compensation.

coffeeblog.co.uk may gain financial compensation due to product advertising.

coffeeblog.co.uk may receive free goods as part of the reviewing process.

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